Kia Ora Maryanne,

One tactic to consider for content would be to create a video series explaining rehab techniques, step by step plans for different types of injuries/or issues your clients or potential clients may be facing.

The content can be shared on the all social platforms YouTube,Facebook, Instagram and LinkedIn to reach your audience. If you have never edited a video before, your phone will be good enough to record and there are a number of free editing apps, filmora.wondershare.com as an example is easy to use, intuitive and has free and Pro options…

To reach help your current clients find your content, you could call them and say, hey “luke” we just posted a video on social showcasing the preferred technique to rehab your shoulder, we’ll be posting a new video next week to so tune in…

Hope that helps for now

Cheers