I wholly support Leon’s remarks above.
Your target audience is business owners and so as a B2B marketing plan, you should be looking at:-
– Database marketing
– Outbound telesales
– Partner marketing
– Affiliate marketing
– Public relations

These are best driven from a CRM (customer relationship management) database which provides a single view of the customer.
Educational resources (content marketing) will be a beneficial support tactic and will align with the SEO goal you state.

Your marketing plan needs to be re-aligned so that you spend money appropriate to B2B rather than B2C and this requires specialist input.

Rebecca Caroe