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- Gosh I LOVE this platform. Kia ora team!I’ve just had some great national coverage of my new business initiative bushboardroom.co.nz from Seven Sharp, here: tvnz.co.nzI’d love to leverage this with other media and just wondering if you can recommend any relevant industry or business publications that might be a good fit that I could pitch a story to?I.e – I’ve approached- Boardroom magazine (Institute of Directors)- Kia Ora mag (success, yay!)- Verve magazine has approached me, but very expensive to feature so I’m unsure on that one.Quite specifically, Auckland and Tauranga publications as those will target businesses within the catchment zone for travelling for a team day out/planning meeting in South Waikato.Similarly, online B2B platforms and publications that I can leverage or get a presence on. I’m new to B2B / corporate so researching :)The Seven Sharp feature hasn’t been a silver bullet (only a few enquiries so far), but it is possibly the wrong time of year and might be more of a slow burn. So the more I can get awareness out there the better at the mo!Nga mihi,Kylie
- Reply To: Gosh I LOVE this platform. Kia ora team!I’ve just had some great national coverage of my new business initiative bushboardroom.co.nz from Seven Sharp, here: tvnz.co.nzI’d love to leverage this with other media and just wondering if you can recommend any relevant industry or business publications that might be a good fit that I could pitch a story to?I.e – I’ve approached- Boardroom magazine (Institute of Directors)- Kia Ora mag (success, yay!)- Verve magazine has approached me, but very expensive to feature so I’m unsure on that one.Quite specifically, Auckland and Tauranga publications as those will target businesses within the catchment zone for travelling for a team day out/planning meeting in South Waikato.Similarly, online B2B platforms and publications that I can leverage or get a presence on. I’m new to B2B / corporate so researching :)The Seven Sharp feature hasn’t been a silver bullet (only a few enquiries so far), but it is possibly the wrong time of year and might be more of a slow burn. So the more I can get awareness out there the better at the mo!Nga mihi,Kylie
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kylierae
Business Owner
@kylierae
Reply submitted 11/05/21 @ 11:10am
::Thanks all – total gold.
@bee_stevenson – really great stuff, I’ve got a heap of angles so I’ll put some time into making them relevant to the publications you’ve suggested. Eep – I definitely sent the Seven Sharp link to a couple (Uno mag for one!). It’s an obvious point not to do that now that you mention, but in the excitement I got trigger happy!Love the 7 elements of newsworthiness – something I learned many moons ago in PR101 but you forget quickly when not doing it all the time. Would love to have you guys out for an experience with us and love even more to have a chat to you; it’s tough not having a sounding board (this forum is acting as this and so much more).
@vicky-taylor – I have written down ‘thought-leaders’ (I guess the equivalent to influencers but in the corporate space?), but not too sure where to start. LinkedIn? Industry magazines? How can I find these people, any ideas?
@patmac – Pat! Yes! I have a friend who know’s someone who’s part of the EA network. I’ll follow up with her for a contact and see what opportunities there are… -